Corporate Citizenship

At Arçelik, we are aware of the impacts of our operations, programs, and products on local communities and societies.

Our corporate citizenship approach, guided by our Global Corporate Citizenship Policy and Civil Society Cooperation Policy, aims to create a better world for future generations while focusing on respecting society. Accordingly, we implement various corporate social responsibility (CSR) projects by focusing on the fields of education, gender equality, social inclusion and diversity, food waste, and healthy lifestyle in both our operational geography and beyond. Actions within our corporate citizenship vision include developing community investment programs, significantly partnering with commercial initiatives, corporate volunteering activities, and providing charitable donations. Our impact is analyzed through field research, impact analysis, various observations, calculations, and expense reporting related to corporate citizenship activities. These expenses include direct costs such as cash contributions, in-kind giving, management costs, and indirect costs such as employee volunteering.

Supporting Society with

Equal Opportunities and Inclusion

At Arçelik, we aim to improve lives and strengthen local communities through our activities in the areas of:

• Gender equality 

• Quality education 

• Entrepreneurship ecosystem 

• Sustainable living and environment

Gender Equality

We became a supporter of the Action Coalition initiative and submitted our commitments to achieve concrete change in the technology and innovation field for women by 2026.

Our commitments include the following gender-equality projects:

For further information regarding our Action Coalition (AC) targets, please refer to our website.

WE-inTech • (AC)

• Gender equality • Quality education

This project aims to create an environment where the next generation of female engineers and R&D professionals, being 3rd or 4th grade women university students (between 17-23 years of age) in Türkiye, Romania, Pakistan, and South Africa, feel encouraged and empowered to develop themselves in the fields of innovation and R&D.

500 Women Technicians • (AC)

• Gender equality • Quality education

This program aims to increase the proportion of women technicians working at Arçelik Authorized Services from 6.7% to 14% by 2026. Introduction is made to enable women gain new professional technical competencies, empowering them to upskill and advance their careers within the technician network, thus fostering equality through talent transformation.

Quality Education

Digital Wings • (AC)

• Quality education

This project aims to provide technology-design and IT and software trainings to 100,000 girls (aged 10–14) in 81 provinces in Türkiye until 2026.

PREP

• Quality education

This project aims to strengthen women university students’ competencies, prepare them for the future and make them a part of the digital transformation.

A Ticket for Your Future

• Quality education

This project aims to bring best talents in foreign countries back to Türkiye by reversing the brain drain.

Erasmus+ VET Learner and Staff Mobility Accreditation and Vocational Training Mobility Project

• Quality education

This Project is developed for institutions and organizations that want to implement cross-border exchange and cooperation in the field of vocational and technical education.

“First Step Development” Program

• Quality education

This program was designed for motivating dealer stores and after-sales services’ children (in the second or third grade of university education) to continue their family businesses.

“Leadership at Work, Equality in Internship” Project

• Gender equality • Quality education

This internship program at Arçelik & Beko authorized dealers and services is designed for female university students and recent graduates aiming to increase these candidates’ interest towards dealers and services and support women’s representation in the economic and social life.

“A Grade for the Future” Project

• Quality education

This project aims to support children of hourly-paid employees, dealers, and service employees in the field of mathematics and English and offer them an opportunity to get one step ahead of the current situation.

Empowering Entrepreneurship

Ecosystem

Beko 100 Women Dealers/Her Business Her Power • (AC)

• Gender equality, • Entrepreneurship ecosystem

One of our Action Coalition targets is to increase the number of women entrepreneurs in the dealer ecosystem by boosting the percentage of women Beko dealers from 4.8% to 25% by 2026. As the main drawback for women entrepreneurs was to find sustainable, profitable, and long-term investment opportunities, Beko aims to provide strong and reliable support to women entrepreneurs, regardless of sectoral experience, when they step into business life with this project.

Arçelik Garage Innovation Hub Action Coalition Target • (AC)

• Gender equality, • Entrepreneurship ecosystem

At Arçelik, with our Garage Innovation Hub, we are committed to reaching 2,500 women entrepreneurs and contributing to fund the transfer to women-led startups every year by 2026.

Sustainable Living and Environment

Domino: The Little One

• Sustainable living and environment

We have taken a groundbreaking step by extending our efforts in combating the climate crisis to an interactive gaming platform with DOMINO: The Little One. Designed with the objective of promoting “sustainable lives in every home”, DOMINO aims to raise awareness about environmental issues, particularly the climate crisis, and increase sensitivity in different target audiences.

Ghost Fishing Nets Project with WWF

• Sustainable living and environment

This project, in collaboration with WWF Türkiye (Doğal Hayatı Koruma Vakfı - World Wide Fund for Nature’s Türkiye Office) and Marine Life Conservation Society, aims to address ghost fishing nets threatening biodiversity. Within the scope of this project, ghost fishing nets detected during exploratory dives in the Prince Islands in the Sea of Marmara were removed with assisted special dives.

Arçelik, İYİ-GE

• Sustainable living and environment

The İYİ-GE Board continuously works to develop new solutions for responsible production and consumption in line with new global realities and SDGs.

Grundig Sustainability Vision; Respect Food and Respect Planet

• Sustainable living and environment

Through technology, partnerships, and communication that respect food and the planet, and technologies that reduce carbon footprint for a better future, this project aims to inspire people to take steps towards a better future in their daily lives.

Beko Global, Healthy Living and Sustainability Communications

• Sustainable living and environment

Beko’s purpose is to develop healthy technologies and empower future generations to have a healthier life in a healthier world. For this reason, Beko works tirelessly to provide technologies and solutions to protect humans' and the planet's health. With the belief that a healthy life is only possible on a healthy planet, Beko works to innovate technologies that protect nature.

Corporate Volunteerism

Corporate volunteerism is a fundamental part of corporate citizenship at Arçelik.

We encourage our employees to become active and responsible global citizens striving to be a part of the solution. The priority areas of action, in line with our material sustainability issues, are identified in our Corporate Volunteerism Policy:

• Raising awareness on environmental sustainability, particularly on plastics and the climate crisis 

• Providing digital skills and competencies

• Providing technical skills through education and training

• Promoting gender equality

The Arçelik Volunteers initiative was established to bring Arçelik employees wishing to volunteer and create a greater impact all over the world together. Therefore, Arçelik Volunteers invite all Arçelik employees to take action with projects they develop in areas prioritized by a strategic global team.

Actions Taken with Regards

to our Corporate Social

Responsibility (CSR)

For further information regarding Case studies for our CSR efforts, please refer to our Sustainability Reports.

Actions Taken with Regards to the Major Eathquake in Türkiye

At Arçelik, we are deeply saddened by the loss of many lives and the destruction caused by the severe earthquake that occurred in Kahramanmaraş and felt in various parts of Türkiye in February 2023. We have supported the earthquake victims along with the establishment of social areas and container cities together with our dealers, authorized services, and employees under the coordination of the Crisis Management Centre established by Koç Group, the direction of the Ministries of Türkiye, and AFAD (Türkiye’s Disaster and Emergency Management Presidency).

For further information regarding the earthquake relief efforts, please refer to our Sustainability Reports.

Corporate Social Responsiblity (CSR) of Our Subsidiaries

For further information regarding the CSR efforts of our subsidiaries, please refer to our Sustainability Reports.

Community Development and Partnerships

For further information regarding our community efforts and partnerships, please refer to our Sustainability Reports.